Sales of pickup trucks increase in August

Good news kept coming for the auto industry throughout the month of August. As the final full month of summer came to a close, improving sales - largely thanks to high demand for pickup trucks - gave many automakers a boost. 

Sales up throughout the industry
Some of the most prominent and popular manufacturers in the world saw an uptick in sales in August. Brands like Toyota, GM, Ford, Chrysler and Nissan all had sales increases in the double digits, with Toyota leading the way with a 23 percent growth. A large contributor to this was sales of the Toyota Tacoma pickup, which lead all trucks with a 25 percent increase. 

"The auto industry continues to be a bright spot in the economic recovery," said Bill Fay, Toyota division group vice president. "August capped a great summer for new vehicle sales, and it was Toyota's best month in more than five years." 

Focus on the future
Part of the reason the demand for pickup trucks continues to grow is the rebounding state of the construction industry. More home building requires more trucks to haul materials and workers, and the improving housing sector sets off a ripple effect that benefits many brands within the world of automobiles. 

"It seems like their past challenges are overcome," Karl Brauer, an analyst with Kelley Blue Book, told Fox Business. "What I think is most important is the market is stronger. GM, Ford and Chrysler didn't have as strong a lineup the last time Toyota saw these kinds of sales numbers. For those brands to be selling as well as they are, and for Toyota to be selling as well as it is, the results show that no one brand is dominating this recovery." 

Ready to go off-roading
While the fact that no one automaker is standing out among the rest is good news for the industry as a whole, it does pose some challenges for prospective buyers. The multitude of options makes it difficult to choose one off-road vehicle that can satisfy a driver's needs on and off the pavement. 

As a result, many individuals who have their hearts set on off-road driving are making their own truck modifications to create their dream vehicle. These truck mods may put a slight dent in your wallet, but there are many ways to efficiently upgrade an automobile with the accessories you want and need.