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Preston Price's 1993 Ford F150 is a legend. Known as the truck that "won't quit," it's been in his family for years. It has been stolen (twice) and found (twice), but that hasn't stopped Preston from getting it back on the road with Rough Country products.

Preston Price's 1993 Ford F-150 XLT is a truck that has been through tough times. Having been in his family for over ten years, it's been wrecked twice, stolen (twice), and found (twice). Yet, despite all of this, the truck keeps going. Recognizing that this was no ordinary rig, Preston decided to turn it into a show truck. He's already added several Rough Country products with plans to add more. Keep reading to learn more about Preston's journey with the "truck that won't quit."

Preston Price's 1993 Ford F-150: The Truck That Won't Quit

Win a custom off-road truck through the Flag Nor Fail Giveaway and gear up for work, adventure, and the freedom to choose your own route.

The Flag Nor Fail Truck Giveaway represents something built, not given. Born from the same mindset that took this brand from a garage operation to a multi-faceted lifestyle movement, this custom 2022 Ford F-150 Raptor reflects a journey powered by grit, creativity, and belief in your own direction.
This prize isn’t a showpiece. It’s a workhorse and a road-trip partner built for people who still believe in doing things with their own hands.

Rough Country Gear Powers the 2025 Flag Nor Fail Truck Giveaway Build

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